Sidecar helps retailers unlock the full potential of today’s fastest growing online discovery and shopping channels. Our approach combines advanced artificial intelligence, a rich, retail-focused dataset, and years of retail performance marketing expertise. The result? Holistic cross-channel marketing programs that drive results. See how we can exceed your expectations.
OUR APPROACH
The purchase journey is no longer a linear path. The lines between discovery, research, purchase, and loyalty are blurred. To meet evolving consumer expectations and behaviors, retailers must provide the right experience at the right time, on the right advertising channel. That’s where we come in.
Sidecar helps retailers create powerful performance marketing campaigns to consumers on the channels they use most. We combine deep data, knowledgeable humans, and inspired technology to deliver seamless experiences that turn shoppers into buyers.
Sidecar helps retailers create powerful performance marketing campaigns to consumers on the channels they use most. We combine deep data, knowledgeable humans, and inspired technology to deliver seamless experiences that turn shoppers into buyers.
APEX Technology
A three-pronged approach of Sidecar's Apex technology, proprietary data, and people is the winning formula for optimizing campaigns. Data enriches the technology, while performance marketing pros power the strategy.
expertise
Years of understanding and experience with e-commerce consumer behavior is applied to align digital marketing strategies to the way today's consumers search for products.
specialization
Our company and people are dedicated to retail. All our data is retail data, which drives technology built to solve the unique challenges faced in retail performance marketing channels.
GET MORE OUT OF YOUR PERFORMANCE MARKETING CAMPAIGNS
Sidecar is the magic behind retail’s smartest marketing campaigns. No matter where consumers start their shopping experience, we aim to put your products in front of the right people at the right time—and at the right cost.
Outperform competitors on the world’s most trafficked shopping sites with a custom-made approach that drives results.
Capture high-intent shopper interest using our continuous-learning solution for paid search and display ads.
Gain robust optimization and reporting tools to drive profit from Sponsored Products, Sponsored Brands, and Display Ads.
Activate social consumers using Sidecar’s granular approach to audience management and budget allocation.
Generate and measure greater ROI from Pinterest Shopping Ads with Sidecar’s feed-based automation.
We needed a partner to help learn the peculiarities of our business and be transparent about what worked and what didn’t. And we sought innovation—a partner who could continually advance our Google Shopping strategy. That’s exactly what we get with Sidecar.
Dan Pingree
CMO, Moosejaw
Sidecar implemented a worry-free, hands-off approach led by trusted advisors. They follow the goals we set down while also making solid recommendations to ensure the success of our campaigns.
Eric Cholis
Director of Web Technology, Dave & Adam’s Card World
Sidecar opened us up to what is possible in the channel. Its technology is always on, always learning, and powered by data.
Courtney Freed
Creative Manager, Stand Steady
Sidecar’s technology helps our marketing department scale and become more strategic. It gives us automation, efficiency, intelligence—and most important, profitability.
Peter Gerritsen
Online Marketing Analyst, wehkamp
We needed a partner to help learn the peculiarities of our business and be transparent about what worked and what didn’t. And we sought innovation—a partner who could continually advance our Google Shopping strategy. That’s exactly what we get with Sidecar.
Dan Pingree
CMO, Moosejaw
Sidecar implemented a worry-free, hands-off approach led by trusted advisors. They follow the goals we set down while also making solid recommendations to ensure the success of our campaigns.
Eric Cholis
Director of Web Technology, Dave & Adam’s Card World
Sidecar opened us up to what is possible in the channel. Its technology is always on, always learning, and powered by data.
Courtney Freed
Creative Manager, Stand Steady
Sidecar’s technology helps our marketing department scale and become more strategic. It gives us automation, efficiency, intelligence—and most important, profitability.
Peter Gerritsen
Online Marketing Analyst, wehkamp
COMPANY NEWS
Sidecar Wins 2020 Search Engine Land Award for Best Retail Search Marketing Initiative
The place for research and ideas shaping performance marketing in retail.
FREE ANALYSIS
HOW MUCH UNTAPPED POTENTIAL IS HIDING IN YOUR CAMPAIGNS?
Find out with a free, no-obligation performance analysis.
“We partner with Sidecar because the company’s experts extend our strategic resources while its technology drives our cross-channel performance.” — Mike Fisch, Business Development Lead, Gary’s Wine & Marketplace
“We partner with Sidecar because the company’s experts extend our strategic resources while its technology drives our cross-channel performance.” — Mike Fisch, Business Development Lead, Gary’s Wine & Marketplace
No obligation and yours to keep.
FREE ANALYSIS
READY TO POWER UP YOUR PERFORMANCE MARKETING CAMPAIGNS?
This free, no-obligation performance analysis will uncover:
- Opportunities to earn more from your catalog
- Ways to optimize performance across search, shopping, social, and discovery channels
- Wasted ad spend and how to reduce it
IRCE 2018
chat with sidecar
Headed to IRCE? Let us know! We’ll hook you up with invites to exclusive Sidecar events, free goodies, or a one-on-one e-commerce strategy session at the show.
WEBINAR
'The Future of AI in Retail Marketing'
Save the Date | Wednesday, August 5
Save the Date | Wednesday, August 5
The place for research and ideas shaping performance marketing in retail.
Outperform competitors on the world’s most trafficked shopping sites with a custom-made approach that drives results.
Capture high-intent shopper interest using our continuous-learning solution for Google paid search, with Bing support coming soon.
Gain robust optimization and reporting tools to drive profit from Sponsored Products, Sponsored Brands, and Display Ads.
Activate social consumers using Sidecar’s granular approach to audience management and spend allocation for dynamic ads.
Technology
A three-pronged approach of data, technology, and people is the winning formula for optimizing campaigns. Data enriches the technology, while performance marketing pros power the strategy.
expertise
Years of understanding and experience with e-commerce consumer behavior is applied to align digital marketing strategies to the way today's consumers search for products.
specialization
Our company and people are dedicated to retail. All our data is retail data, which drives technology built to solve the unique challenges faced in retail performance marketing channels.
Sidecar for
Outperform competitors on the world’s most trafficked shopping sites with a custom-made approach that drives results.
Sidecar for
Capture high-intent shopper interest with our automated, continuous-learning optimization solution for Google paid search, with Bing support coming soon.
Sidecar for
Drive profits on today’s leading e-commerce platform. Our automated, NLP-powered solution manages Amazon’s Sponsored Products, Sponsored Brands, and Display Ads without hassle or guesswork.
Sidecar for
Harness the power of engaged social audiences to drive higher returns for your business.
Sidecar’s granular approach to audience management and spend allocation lets retailers seamlessly activate new and existing customers.