For the average retail catalog, Sidecar considers 1.2 million data points every day to ensure your products show at the right time to the right consumers.
FEED CONTENT OPTIMIZATION
Dynamically assigns the right attributes in a product feed to ensure accurate query-to-product matching.
PREDICTIVE STRUCTURE & BIDDING
Sidecar’s unique algorithms leverage consumer behavior, key product attributes, and performance data to adjust campaign structure, while pinpointing and continuously evaluating and adjusting bids.
PERFORMANCE INSIGHTS & ANALYTICS
View and track the changes that Sidecar is making to optimize your campaigns with the Sidecar Dashboard.
SHOPPING CHANNEL MANAGEMENT
Sidecar is a programmatic advertising technology that helps retailers get optimal results in Product Listing Ad channels like Google Shopping, Bing Shopping and comparison shopping engines. Retailers that use Sidecar outrank the competition, maximize revenue at a lower cost of sale and increase new customer acquisition rates.
BING PRODUCT ADS
COMPARISON SHOPPING ENGINES
AMAZON PRODUCT ADS
RETAILERS THAT USE SIDECAR OUTRANK THE COMPETITION
Sidecar is the only technology on the market that we felt could take us to the next level in paid acquisition marketing. Sidecar continues to uncover new opportunities and deliver results for our business.
Sam Wolf, - VP, Lucky Vitamin
For a catalog of Newegg’s size, a programmatic approach to product level marketing is essential to give equal attention to every product and opportunity. Sidecar has demonstrated significant opportunities for growth in product advertising with their technology, and exceeded expectations.
Jacob Shin, - Former VP Customer Acquisition, Newegg
Are your PLA Campaigns running at max efficiency? Schedule a free Catalog Performance Analysis of your current campaign to find out.