Since Facebook launched dynamic ads in 2015, retailers have been able to get more granular in the way they target audiences in the channel. Dynamic ads, which also reach Instagram users, are ideal for retailers who want to grow brand and product exposure and acquire new customers.

You might be wondering: How are dynamic ads different from other Facebook ads? And am I missing out on more opportunity if I don’t have dynamic ads set up? Download this guide to find out.

What’s Inside: Answers to 10 of the most frequently asked questions about Facebook dynamic ads. You’ll learn: 
  • What dynamic ads look like and where they display
  • How to get started with dynamic ads
  • The difference between dynamic ad retargeting and other display network retargeting
  • Why every retailer should consider investing in dynamic ads