Data, Automation, and AI: How Retailers Are Driving Practical Ad Strategies

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sneak peek

Results With AI-Driven Strategies

25%
Increase in Google Shopping ROAS YoY in January
The Warming Store advertises on Google Shopping to increase efficiency and generate more sales.
45%
Increase in Google and Bing Paid Search Conversions YoY
VOLT Lighting leverages text ads across Google and Bing to drive brand and product visibility.
13%
Lower ACoS on Amazon Advertising in First Six Months
The CPAP Shop promotes top-selling accessories to its unique audience.
8x
Revenue Growth on Facebook Advertising in First Nine Months
Gary’s Wine uses Facebook to retarget shoppers and increase return visits and sales.

Our digital presence has a much better footing [since adopting automation and AI]. That lets us easily jump on new opportunities—whether that means expanding into a new channel like Facebook, or deepening sophistication in our current channels.

Mike Fisch

Business Development Lead for Gary’s Wine & Marketplace

REPORT

Data, Automation, and AI: How Retailers Are Driving Practical Ad Strategies

Read about each retailer’s unique challenges and strategies for success in this report.

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