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Sidecar Live: Adapting Retail Marketing to COVID-19 Impact (RECORDING)

Watch the Recording of a Live Q&A Broadcast With Sidecar Experts on How to Keep Marketing Efforts Fluid


Marketing teams across the retail industry are adapting on the fly to the COVID-19 outbreak. To help you make informed decisions, Sidecar experts answered questions on the air on March 24, 2020.
WE COVERED:
  • How to keep marketing campaigns aligned with product availability
  • How to adjust campaigns to changes in consumer traffic and demand
  • The shifting competitive landscape on channels like Google and Amazon
  • The role of e-commerce while most consumers are at home
  • Re-adapting to the future when the environment turns around

This broadcast is for all digital and e-commerce marketers and leaders in the retail industry.

Panelists:

Mike Farrell, Senior Director, Integrated Digital Strategy
Mike Baber, Director, Strategic Accounts
Brittany Lerario, Associate Director, Amazon

Moderator:

Mike Perekupka, Senior Product Manager

Q&A Broadcast RECORDING

MOBILE FORM

Q&A BROADCAST RECORDING