Sidecar challenges the status quo of traditional e-commerce marketing
Sidecar built a technology from the ground up that’s dedicated to one mission: Tackle the challenges retailers face in data-driven e-commerce channels. Based on advanced machine learning and deep data science expertise, our technology digests and analyzes massive amounts of real-time data, allowing it to spot trends and continually improve shopping campaigns.
Sidecar Powers the Smartest Shopping Campaigns
Outrank your competition. Reduce wasted spend. Maximize revenue and return. Our tech powers shopping campaigns on Google, Facebook, and Bing, and is scalable to meet the demands of emerging channels.
Consistent profitability for our business is a huge win—and something we weren’t able to accomplish prior to Sidecar.
CEO & Co-Owner, Austin Canoe & Kayak
Great technology drives great e-commerce marketing.
Consumer behavior, search algorithms, and product promotions can change all they want. Sidecar constantly learns and adapts to real-time trends.
Sidecar is pure SaaS and never takes a day off. Automation frees up resources to concentrate on other parts of the digital strategy.
Sidecar evaluates the performance of individual products, ensuring each one performs to its best potential.
Your campaign structure and bids are always positioned to maximize growth as Sidecar identifies and invests in emerging revenue opportunities.
Sidecar understands the cross-device landscape to optimize spend for mobile campaigns without interfering with desktop campaigns.
WONDERING IF YOUR CAMPAIGNS HAVE ROOM TO GROW?
Find out with a free performance analysis.
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The Sidecar Dashboard
Avoid navigating AdWords’ complex interface. Instead, log in to the Sidecar Dashboard to quickly see your Google Shopping performance and the actions Sidecar has taken to improve it. Get up-to-date, segmented product and device breakdowns with filtering options to drill down to the exact metrics you need.
The Sidecar Product Index is a proprietary blend of datasets that provides our algorithms the most precise picture of trends and performance—no guesswork involved. Our index includes channel data, sitewide metrics, the product feed, search behavior, and your goals.
Our machine learning algorithms are trained by your data. They identify patterns and trends impacting campaign performance on desktop, tablet, and mobile—and dynamically adjust campaign structure and bids by device to meet your goals.
Sidecar is built by our world-class team of data scientists and e-commerce pros who have been dedicated to shopping ads since the start. We have helped retailers of all sizes deliver on their revenue and return goals with machine learning and analytics.