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September 27, 2016
Sidecar for Facebook Dynamic Ads enables retailers to achieve greater ROI by retargeting website visitors according to the parameter that matters most—intent to purchase.
July 21, 2016
Other Google PLA results in Q2: Mobile continued to skyrocket, driving a 261% YoY revenue lift, and the conversion rate on desktop topped 4.6%.
June 6, 2016
Search Query Manager for Google Shopping improves the cost/sale of retailers' campaigns by matching spend to the value of search queries.
April 13, 2016
Mobile drove the majority of the growth in sales from Google Shopping, with revenue from smartphones increasing by 164% year over year.
February 9, 2016
The Sidecar Seasonal E-commerce Report reveals Holiday 2015 e-commerce sales from an analysis of 91.6 million user sessions on retailers' sites.
Sidecar Announces New Technology That Brings Intent-Driven Audiences to Facebook Dynamic Product Ads
December 16, 2015
The Sidecar technology brings a new level of relevance to Facebook Dynamic Product Ads and simplifies the DPA implementation process.
Sidecar Raises $8 Million to Support Its Rapid Growth and Meet Demand for Its E-commerce Product Advertising Technology
November 20, 2015
Led by Ascent Venture Partners, the Series B round will help Sidecar accelerate development of technologies that optimize product advertising channels.
June 18, 2015
The e-commerce brand will leverage Sidecar's data-driven technology to optimize its exposure and revenue in shopping channels.
April 9, 2015
Cool Vendors in CRM Marketing Applications provide solutions that focus on marketing planning, financial management, attribution and performance analysis, and cost avoidance.
Sidecar Adds Intelligent Product Groupings and a Performance Dashboard to Its Automated Google Shopping Campaign Management Technology
February 18, 2015
The SaaS firm's latest release changes the Google Shopping game by intelligently grouping products based on key performance metrics, ensuring that every product has the right bid at the right time.
June 19, 2014
Sidecar, based out of Philadelphia, with offices in New York, raised $3.1 million in funding following significant customer and market growth.