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Sidecar for FACEBOOK & INSTAGRAM OVERVIEW

Facebook and Instagram are two of the world’s most popular social platforms. There are more than 3 billion monthly active users across both channels, making the advertising opportunity immense for retail marketers. As Facebook and Instagram ad targeting capabilities become more sophisticated, marketers must cut through the complexity to deliver the most relevant ads.

Sidecar for Facebook & Instagram is the solution to these challenges. Sidecar automates ongoing audience optimizations for prospecting and retargeting, while managing budget and bidding across all campaigns to meet retailers’ goals in the increasingly crowded channels.

Download the complete overview and learn how Sidecar for Facebook & Instagram can help you: 
  • Create smarter audiences to drive new customer acquisition and re-engage existing customers
  • Drive better ad placement based on user interest and intent data
  • Leverage technology to structure and optimize campaigns at scale
  • Generate higher returns by assigning intent-level bids
  • Deliver more transparent reporting for an actionable view of performance