• FREE ANALYSIS

    READY TO POWER UP YOUR PERFORMANCE MARKETING CAMPAIGNS?

    This free, no obligation performance analysis will uncover:
    • Opportunities to earn more from your catalog
    • Ways to optimize performance across search, shopping, social, and discovery channels
    • Wasted ad spend and how to reduce it
SIDECAR FOR PINTEREST

DRIVE AND MEASURE GREATER ROI FROM PINTEREST SHOPPING ADS

Pinterest is growing into a major e-commerce channel. It continues to introduce new ways for brands to drive shopping behavior across its platform. Now with over 300 million monthly active users and over 175 billion Pins, Pinterest represents a tremendous opportunity for retailers looking to move shoppers to purchase.

Sidecar helps retailers capitalize on that opportunity by developing marketing strategies aligned to how shoppers want to receive product ideas and inspiration. That includes understanding discovery behavior, segmenting audiences by intent and interests, and delivering relevant and actionable ads that nurture shoppers to buy.

Our solution helps you:
Eliminate manual management.
Save time. Our automation dynamically develops campaign structure and product groups, and adjusts bids to supercharge performance and cut wasted spend.
Drive efficiency with feed-based automation
Manage your campaigns with your existing product feed and remove duplicate work across advertising channels. Our always-on technology dynamically makes adjustments to meet your goals.
Optimize relevance.
Leverage cross-channel search queries to optimize relevance in your Pinterest campaigns. Our solution improves performance and eliminates spend on irrelevant searches.
See clear insights into performance.
Gain a clear view into the correlation between actions and conversions. Take next steps based on how advertising is contributing to your bottom line.

HOW IT WORKS

Sidecar for Pinterest is a full service tech solution for Pinterest Shopping Ads. Our technology uses your optimized product feed to build and manage campaigns, while our performance marketing pros partner with you to drive channel strategy and help make actionable decisions based on clear reporting.

Feed Management

Position your catalog for success on Pinterest. Keyword relevance and campaign efficiency start with the feed. Sidecar’s tech automatically optimizes product titles, descriptions, and imagery to align to Pinterest’s unique specifications.

Campaign Structure Optimization

Avoid manual campaign management. Sidecar for Pinterest creates an intelligent campaign structure based on your existing product catalog and goals.

Product Group Management

Manage similarly performing products efficiently. Our tech uses your existing product feed to create intelligent product groupings based on similar strategic attributes.

Bid and Budget Management

Maximize revenue at your return goal. Sidecar’s solution flexibly and dynamically adjusts budget at the ad group and campaign levels to meet your goals.

Search Query Manager (coming soon)

Capture value from every search. Sidecar identifies queries that are most and least valuable to your business by aggregating and analyzing terms across Google and Pinterest. The tech allocates the right spend according to each query’s value, while negating irrelevant queries.

Reporting

Gain transparency into performance. Sidecar provides detailed reporting on conversions from clicks, views, and engagements. Our clear and straight-forward reporting will arm you with the metrics you need for smarter decision making.

HOW IT WORKS

Sidecar for Pinterest is a full service tech solution for Pinterest Shopping Ads. Our technology uses your optimized product feed to build and manage campaigns, while our performance marketing pros partner with you to drive channel strategy and help make actionable decisions based on clear reporting.

Feed Management

Position your catalog for success on Pinterest. Keyword relevance and campaign efficiency start with the feed. Sidecar’s tech automatically optimizes product titles, descriptions, and imagery to align to Pinterest’s unique specifications.

Campaign Structure Optimization

Avoid manual campaign management. Sidecar for Pinterest creates an intelligent campaign structure based on your existing product catalog and goals.

Product Group Management

Manage similarly performing products efficiently. Our tech uses your existing product feed to create intelligent product groupings based on similar strategic attributes.

Bid and Budget Management

Maximize revenue at your return goal. Sidecar’s solution flexibly and dynamically adjusts budget at the ad group and campaign levels to meet your goals.

Search Query Manager (coming soon)

Capture value from every search. Sidecar identifies queries that are most and least valuable to your business by aggregating and analyzing terms across Google and Pinterest. The tech allocates the right spend according to each query’s value, while negating irrelevant queries.

Reporting

Gain transparency into performance. Sidecar provides detailed reporting on conversions from clicks, views, and engagements. Our clear and straight-forward reporting will arm you with the metrics you need for smarter decision making.

BUILT ON

Data Science

Sidecar analyzes massive, real-time datasets to glean the most current trends around product performance and consumer discovery behavior. As trends and performance change, so do product groups and bids.

Continuous Learning Technology

Our machine learning algorithms are trained to your business. Sidecar learns more about your catalog and market every day, enabling the technology to continuously show the most relevant ad to your shoppers.

Retail Exclusivity

Our experts exclusively focus on driving performance marketing results for retailers. With decades of e-commerce experience under their belt, our team provides you with the input you need to drive results and meet your goals with confidence.

sidecar connect

Sidecar Connect is our intuitive data visualization portal for campaign-level reporting.
Campaign-level data
Data by product, brand, or category with search and filtering
Contextual help and other help documentation
Easily download the data behind the UI visualizations
Report segmentation by device (mobile, desktop, tablet)
Period-over-period comparative metrics

RESOURCES

Sidecar for Google Shopping
Product Overview

Sidecar for Google Shopping

Channel Overview

New to Google Shopping

SlideShare

Let's Talk About Google Shopping Success

SlideShare

Resource #4 Here

LEARN MORE ABOUT SIDECAR FOR PINTEREST

We’ll connect you with our performance marketing experts to discuss your opportunities on Pinterest.
No obligation and yours to keep.
Want more? Check out Sidecar for Shopping.